Successful retailers leave nothing to chance, monitoring firm says

SAN FRANCISCO, October 1, 2009--Uptrends.com (www.uptrends.com), a leading provider of remote monitoring services for websites, servers and transactions, has released the statistical results of a research survey in which some of the retail world’s largest website operators are shown to have experienced significant downtime, and is again emphasizing that downtime necessarily means the loss of customers and potential revenue, according to Andrew Stock, the firm’s sales director. 

“The results of our survey might come as a surprise to some, even though we all know how frustrating it can be to try site and find it is not working,” said Stock. “But our success as a service provider goes hand in hand with the success of website operators in all commercial sectors. When you are able to keep a website up and running--meaning you are aware of any potential problem and can implement a solution right away--then you will able to maximize your online presence and build your revenue base. As a website operator it is your business to keep that site operational at all times, and at Uptrends it is our business to help you do that.” 

Six out of the 31 online retailers surveyed as part of the study had uptime of less than 99.9%, while 25 of the retailers studied had uptime of at least 99.9%, meaning constant operation of their websites and therefore the maximum potential for customer access and purchases. The online retailer with the most downtime over the survey period was Office Depot, which managed an uptime percentage of 98.3%. That figure, when factored into a 30-day month, indicates an accrued downtime of more than 12 hours, which, during a busy retail season, could cost the company millions of dollars in lost revenue.

Website

Uptime percentage

Hours

Minutes

Abe Books

100

0

0

Abecrombie

100

0

0

Amazon

100

0

0

Banana Republic

100

0

0

Barnes & Noble

100

0

0

Best Buy

100

0

0

Borders

100

0

0

Buy,com

100

0

0

CDW

100

0

0

Circuit City

100

0

0

Dell

99,8

1,44

86

Eddie Bauer

100

0

0

Foot Locker

99,8

1,44

86

Gap

100

0

0

J Crew

100

0

0

JC Penney

100

0

0

kohls

99,9

0,72

43

Macy's

100

0

0

Neiman

100

0

0

Marcus

100

0

0

Nordstrom

100

0

0

Office Depot

98,3

12,24

734

Office Max

99,7

2,16

130

Overstock

100

0

0

Saks Fifth Avenue

99,6

2,88

173

Sears

100

0

0

Staples

100

0

0

Target

100

0

0

Tower Records

99,8

1,44

86

Toys R Us

100

0

0

Wallmart

100

0

0

Zappos

100

0

0

About Uptrends Website, Server and Transaction Monitoring

Uptrends.com has as its mission the increased availability of websites, servers and transactions and the reduction of costly downtime for businesses and entrepreneurs that operate online. The Uptrends monitoring system uses a network of checkpoints in various countries such as the U.S.A., Canada, the U.K., Germany, the Netherlands, Belgium, Sweden, Singapore, China and Australia. More than 1,500 customers in 23 countries rely on Uptrends to keep them informed of their site, server and transaction performance, so that potential problems can be identified and downtime reduced as much as possible. 

Using worldwide checkpoints, Uptrends checks the availability of the client website every five minutes. In the event the website cannot be reached, a second checkpoint--in a location of the client’s choosing--will perform the availability check. If the website is still unavailable, an error will be reported to the client and/or the persons responsible for site administration. 
“During the research period, we did not look at maintenance of the websites,” Stock said. “Instead, we monitored the uptime of the front page of the website. After all, if the customer cannot access your home page, there is little encouragement for him to continue. He will simply go elsewhere, possibly to a competing site.”

Additional information on the monitoring service is available from Uptrends.com. Simply call the San Francisco office at 1 (415) 839-8450, or go to the site’s contact page and request details.